Obama not Idol winner on his 100th day in office
Posted by danishova on April 27, 2009
Fox has decided not to broadcast President Obama’s 100th-day press conference Wednesday night, opting instead to let sister cable networks Fox News Channel and Fox Business Network air the address in its entirety.
The address, scheduled for 8 p.m. (ET), could have possibly affected the "American Idol" results show, which begins at 9 p.m., and the network did not want to risk that during the critical sweeps period for ratings, according to sources. Fox has historically not registered high ratings for presidential addresses and decided, given the nature of this particular press conference, not to show it, sources said. Fox aired Obama’s two previous primetime addresses.
Good for them. And good for the economy. Every time a network has to change their programming it’s a logistical nightmare, and costs them advertising revenue.
Ben Smith of Politico quips: I suspect some hay will be made of the fact that they’re airing "Lie to Me" instead.